The Weekend Feature Film – Colour Grade Technical Breakdown

On your marks, get set go! Watch this technical breakdown of Jon Davey’s colour grading work on The Weekend, a UK comedy feature film directed by Sheridan De Myers.

To view Jon’s colour grading showreel, click here.
For more about our colour grading services, click here.
For more about Loco’s colour grading and VFX on the Weekend, click here.

Follow The Weekend on their official website and social media (Facebook) (Instagram) (Twitter) for screenings, streaming and DVD viewing options.

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wagamama Refresh – video content for Heathrow and Gatwick Digital Signage

When wagamama decided to introduce new dishes to the menus at their Heathrow and Gatwick airport restaurants, they looked to Loco’s expertise to create a series of content films. Loco’s first set of wagamama films launched last summer on the enormous 21m x 2m screen in Heathrow T5 resulting in increased awareness of their breakfast offerings and more footfall throughout the day to their airport restaurant. So, it’s more than a clever pun to say that our work has been a huge success

wagamama’s airport screens are much more than pictographic menus for their restaurants. They are an opportunity to express the brand’s values and make an emotional connection with travelers in the busy concourses. In the pre-production stage of the project, our creative team came up with a way to tell the stories of fresh ingredients transforming into delicious wagamama dishes, reiterating the theme of our original films, “from preparation to enjoyment”.

For the filming, we reunited our original production dream team and tasked ourselves with an ambitious shooting schedule. Besting our previous record of filming nine dishes over two days, we filmed seven dishes in a single day. For maximum efficiency, we organised two simultaneous Arri Amira 4k table-top shoots in wagamama’s central London flagship restaurant. But, to tell the story of the 9 dishes, we needed to capture 4 different set ups: ingredients, preparation, cooking and the completed dish.

Loco’s postproduction roots always remind us to think of the final deliverables even in the pre-production stages, so we storyboarded and planned our shooting schedule to allow framing set-ups to create films for Heathrow airport’s ultra-widescreen display, the Gatwick airport lounge portrait screen and the skinny, vertical split screens of the Gatwick restaurant’s exterior.

For the finishing stages, our editor/VFX artist Aidan Taub compiled and composited the most delicious looking footage combined with on-screen graphics. Then, our colourist, Jon Davey set to work on another mouth-watering grade.

Our latest run of wagamama films are already welcoming happy travelers to try tasty new dishes. Next time your tummy is rumbling in an airport lounge, follow the digital signage to the wagamama restaurant near you.

For links to Loco’s content creation, click here.
For links to our other projects with wagamama, click here:
To view Jon’s colour grading showreel, click here.
For more about our colour grading services, click here.

Credits:
Director: Carl Prechezer (Annex)
Exec Prod: Danny Coster
Producer: Saša McCartney
1st Unit DOP: Cliff Evans
2nd Unit DOP: Dan Russell
Home Economist: Richard Harris
Home Economist Asst: Hetty Scrope
Production team: David Poole, Rob Toay, Emily Ledger, Liam Hawe, George Simpson, Jack Adams
Editor: Aidan Taub
Colour Grade: Jon Davey
Heathrow Digital Signage: Mood Media
Music for BTS: Life’s Beat by Patrick Jordan Patrikios at Felt Music

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Colour Grading Technical Breakdown – mmm Beer

Mmm Beer. Enjoy this mouth-watering technical breakdown of Jon Davey’s colour grading work on a row of ice-cold bottles of beer.
To view Jon’s colour grading showreel, click here.

For more about our colour grading services, click here.

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BUG 55: Adam Buxton hosts the latest instalment of music video shows at BFI Southbank

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Loco has been the BUG postproduction partner since 2008 and continues to work with BUG curators and organisers, David Knight, Phil Tidy and Louise Stevens to prepare the onscreen content for the show.

Adam Buxton hosts the fantastically entertaining music video night BUG at BFI Southbank in London on Thursday 1st and Wednesday 7th June (2 shows that night at 6.30pm and 8.45pm). A special guest will also join Adam on the stage

To book your tickets, call the BFI Southbank box office on 020 7928 3232 or book directly via the website.  Tickets sell out fast, but you can check for late notice returns on the night.

For more examples of our work with BUG, click here. To find out more about Loco’s work with other events, click here. We also work on music videos, and you can read about those projects click here.

You can visit the BUG website to watch more of the vids, download programme notes, or join the mailing list to find out about forthcoming BUG events.

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Adapting Beauty Commercials for the UK Market

French luxury cosmetics company Clarins have commissioned Loco, as the moving image department of our parent company Loveurope, to provide adaptation services for their products’ advertising campaigns across the UK market.

For Clarins Hydra Essential, the marketing team provided us with the 30-second French TV commercial but requested that we leave out nearly one-third of the original creative from the UK versions. Our postproduction team had to re-edit and apply VFX to the remaining footage in order to create the 20 and 10 second TVCs.

We also sourced and recorded British talent to re-voice the campaign, as well as creating the clearance and broadcast masters. In addition to the TV campaign, Loco produced nearly 20 different deliverable files including portrait and square-shaped content and 5 and 6-second cut-downs for in-store, OOH, digital, and social media campaigns. Further services for this campaign were provided by Loveurope’s digital department which created assets for banner ads, animated gifs, mobile and rich media.

Loco and Loveurope continue to work across other brands in the Clarins Group portfolio including Azzaro and Thierry Mugler.

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BUG comes out of Hibernation

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Spring is in the air and BUG has come out of hibernation. Adam Buxton is back to host BUG 54 live at BFI Southbank on 1 and 7 March for the first shows of 2017. BUG features the latest weird and wonderful music videos from around the world as introduced by the legendary “Dr. Buckles” with added YouTube comment hilarity and surreal interviews with promo directors.

Loco has been the BUG postproduction partner since 2008 and continues to work with BUG curators and organisers, David Knight, Phil Tidy and Louise Stevens to prepare the onscreen content for the show.

The show on 1 March at 8:45 features an interview with a surprise guest director. The Director’s Cut Shows (where the director interview is cut from the shows…get it?) are at 6.30pm and 8.45pm on 7 March.

To book your tickets, call the BFI Southbank box office on 020 7928 3232 or book directly via the website.  Tickets sell out fast, but you can check for late notice returns on the night.

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Music videos, the British Museum & The American Dream

BUG fans can also look forward to 2 special shows on Friday 21 April and Friday 12 May to coincide with the British Museum’s forthcoming exhibition ‘The American Dream: pop to the present’ Limited tickets are available to purchase from the event website.

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BUG Bowie Special at the Brighton Festival

Adam will be hosting the BUG David Bowie Special, a tribute to the on-screen life of David Bowie as part of the Brighton Festival on 21 May. Tickets are available through the festival website.

For more examples of our work with BUG, click here. To find out more about Loco’s work with other events, click here. We also work on music videos, and you can read about those projects click here.

You can visit the BUG website to watch more of the vids, download programme notes, or join the mailing list to find out about forthcoming BUG events.

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Share the Loco Love

To celebrate Valentine’s Day, these little love birds are helping to spread the loco love in Soho, London. If you’d like to share the love too, pop in for a visit or get in touch via email or phone. Or, you can stalk us on our social media channels: Twitter, Instagram, Facebook, LinkedIn, Vimeo, Creativepool, LBBOnline.

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Wise Girl Film Festival Updates

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Loco’s Jon Davey colour graded Wise Girl, a short film about a girl, a boy, a couple of gangsters and a whole lot of love. The film was directed by Alex Swinfen, and you might recognise the all-star cast: Gemma Whelan from Game of Thrones, Alex Carter from Holyoakes and Emmerdale, TV personality Joe Pasquale and Harriet Thorpe of Absolutely Fabulous and The Brittas Empire.

Wise Girl is touring the festival circuit including Canada’s longest running and biggest comedy film festival, The Shart Film Festival, London-based Shorts On Tap and Fifes Comedy festival in Zagreb.

For Jon’s colour grading reel, click here.
You can follow all the news about Wise Girl on twitter.

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Jon Davey Colour Grading Reel

Loco’s Jon Davey is passionate about using colour to tell stories. He takes great interest in applying the science of colour theory to the art of filmmaking. He knows most important rule of colour grading is never fight the footage; always bring the best out of what’s there to set the mood and convey the message.

Jon is adept at a range of colour grading styles and turns his hand from fashion to fast cars, feature films, and food.

When he’s not sitting in the shadows of a dark grading suite, he’s out painting landscapes, playing music, or exploring the far-flung corners of the world.

For more examples of Jon Davey’s Work, click here.

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360° Filmmaking – The crucial connection between the medium and the message

At Christmas time, there are so many videos vying for our attention. From the latest department store tearjerker to the raft of festive e-cards in our inboxes, it can be easy to overlook important messages for good causes. With this in mind, Loco Director Dave Waldman used 360° filmmaking technology to cut through the clutter and create something a little bit different.

Loco is proud to present his short film, “Homeless at Christmas” which raises awareness and funds to support homeless people in our community through local charity, The House of St. Barnabas

As well as directing, Dave wrote, edited and created the GFX/VFX for the film, always ensuring that the 360° device remained instrumental to communicating the film’s message.

As Dave explains, “First and foremost, you have to work out what you want to say. Then, you work out how to say it. 360° filmmaking is no exception. Unless the medium is integral to the message, it’s just a gimmick.

In this instance, the message behind the film is: don’t think of the homeless as ‘them’; think of them as ‘you’. We wanted to show how close we are all to homelessness.”

Dave teamed up with DOP Colm O’Rourke to capture the footage with Go-Pro’s latest 360° camera, the Omni. Although presented as a 360° film, it was shot as two 180° films. The two-film set-up allowed for the use of location lighting kits. More importantly, the juxtaposed day and night settings further emphasise how easy it is to go from ‘good times’ to ‘bad times’. As the film’s heroine crosses that line, it becomes easier for viewers to imagine themselves as homeless.

A public information film is nothing without a few facts to bolster the emotive message, and Dave’s use of motion graphic design introduces hard-hitting statistics in an engaging way. The text floats through the alleyway, and depending on where you orient your mobile device when you view the film, it feels like a ghostly presence drifting towards, through or around you. This technique, combined with the eerie soundtrack of jingling sleigh bells is reminiscent of film adaptations of the Christmas classic, Charles Dickens’ A Christmas Carol.

By animating the text within the film, Dave gives the viewer the chance to interact and explore. This keeps the film fresh and the viewer engaged while still absorbing the message. If they get restless, they can have a look around. 

Dave explains, “This allows us to make content significantly longer than conventional formats where the viewer is a passive observer. It is a great benefit of how VR technology can aid delivering narrative-based content.”

Now in the New Year, Dave is looking forward applying his growing knowledge and enthusiasm for 360° filmmaking and VR techniques to a range of creative treatments.

The film is available on YouTube and Vimeo. For the best viewing experience, use the YouTube or Vimeo App on a mobile device. The film is also optimised for use with use a VR headset such as Google Cardboard. Further information about the best viewing settings are on the YouTube and Vimeo links.

To see more of Loco’s content creation projects, click here.
To find out more about Dave and to see further examples of his work, click here.
If you would like to find out more about Loco’s work for charitable causes, you can read about our films for
Remember a Charity and Cancer Research UK.

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Merry Christmas Love Loco

Loco’s animating elves have been busy in the workshop to create this festive greeting for you.

Best wishes for a delightful holiday season.
We look forward to catching up with you in the New Year!

Music: Xmas Field by Lukas Gorecki published by Felt Music.

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Loco-Creates “Surround Yourself” TVCs for LV= Over 50s Life Insurance

They say you should never film with children or animals… Well, the fearless Loco production and post teams embarked on an ambitious project to bring to life the latest creative for LV= over-50s life insurance complete with kids, dogs and magically appearing props and wardrobe changes, all in one continuous 60-second camera move.

Here are some fun-facts from our LV= over-50s “Surround Yourself” stories:
Working closely with agency Hot Cakes Creative, we filmed two 60-second commercials in 10 hours featuring a cast of 13 actors (2 of them children; 1 of them a dog and her understudy) with a crew of 27 people.

The set build required 2 days of pre-fabrication in the workshop and a day to assemble in the studio. We used a Milo Motion Control Rig, the same kind of robotic camera arm that has been used on major motion pictures from the Matrix to Marvel’s Avengers. Our camera was the Arri Alexa kitted out with Cooke S4 prime lenses, a favourite of DoP’s used on everything from 12 Years a Slave to 21 Jump Street.

Once the shoot was in the can (because it’s not as catchy to say backed up to mirrored hard drive storage), our editors and VFX teams set to work to combine selected elements from each of the 15+ full-length, 60-second takes to show our leading man walking through his home with the accessories of his life and even his wardrobe popping onto screen. We did the same again with the 15+ takes performed by our female lead character.

To add to our compilation of behind-the-scenes revelations, we bet you’d never have guessed that our colourist had changed the hero’s PJs from the blue ones he wore on set to the LV= brand-friendly green.

The version of the commercial with the male lead has been broadcast on TV and distributed across the LV= website and social media platforms.

For additional links to more of Loco’s shoots and branded content creation, click here.

Credits:
Client: LV=
Product: Over 50s Life Insurance
Title: Surround Yourself
Agency: Hot Cakes Creative
Production Company: Loco
Director: Loco-Create
Exec Producer: Danny Coster
Producer: Saša McCartney
Production Manager: Matthew Cummins
DOP: Tony Brown
Post Production: Loco
Exec Producer: Danny Coster
Producers: Saša McCartney, Jen Reznick
Editor: Aidan Taub
CG Supervisor: Charles Beglan
CG Artist: Chris Forrester
Colourist: Jon Davey
VFX: Aidan Taub, Jon Davey, Liam Hawe

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Get Ready for The Weekend

What would you do if you found £100,000? For three hapless school friends, it is the start of a weekend of outrageous adventure and a race against time to repay the debt to a furious gangster.

Premiering in cinemas on 2 December, The Weekend, directed by Sheridan De Myers with an original story by Kojo Anim is the debut feature film for rising stars of UK comedy Jovian Wade (EastEnders, Dr Who, The Youngers), Dee Kaate (Walliams and Friends, The JPD Show) and Percelle Ascott aka Internet sensation Mandem on the Wall (Wizards vs Aliens, The JPD Show).

Loco provided colour grading, VFX, motion graphics and title design for the film, all ably coordinated by producer Saša McCartney.

The motion picture soundtrack includes tracks from leading international and UK artists Dizzee Rascal, P Money, D Dark, D double E, Mez, Davinche, Bonkaz as well as original compositions by renowned Hip Hop and Grime producer S.K.I.T.Z Beatz.

Backed by the BFI’s Lottery Distribution Fund, tickets are available on a pre-order basis only from Ourscreen
Follow The Weekend on their official website and social media (Facebook) (Instagram) (Twitter) for updates on DVD and digital release from 16 December.

For more about our VFX services click here and for colour grading, click here.

Credits:
Title: The Weekend
Production Company: Running Films
Director: Sheridan De Myers
Writer/ Producer: Kojo Anim
Soundtrack: Aiden Hogarth ‘S.K.I.T.Z Beatz’
Executive Producer: Natalie Potter
Line Producer: Tamara Barton Campbell
Assistant Director: Sam Bassett
Production Manager: Charline Price
Sound Recordist: Dave Shoanpal
Post Producer: Saša McCartney
Additional Editing: Aidan Taub
VFX: Aidan Taub, Liam Hawe
Colour Grade: Jon Davey
Motion Graphics/ Titles: Dave Waldman

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Radioman screenings and streamings

The celebrity-packed feature documentary about the famous movie extra and New York City icon, Radioman continues its world tour. Recently broadcast in Hong Kong and Japan, screened in the London The Bright Young Things Film Club including a Q&A with Director, Mary Kerr. The film is now available to rent, buy or stream on Amazon Prime in US, UK, and around the world.

Loco and Dirty Looks were thrilled to help bring Radioman to the big and now small screen(s). Working closely with the production team, Loco looked after the online editing, title design, credit roller, and visual effects as well as re-versioning for TV and other screenings. Tom Balkwill of Dirty Looks provided DI services and a colour grade as well as mastering for cinema. Look out for the cameo section in the film for an example of our VFX, and of course, to find out where to spot Radioman’s on-screen moments.

Radioman is the incredible story of an extraordinary eccentric, a former homeless man whose unparalleled obsession with the movies has taken him from sleeping on the streets to becoming a New York City movie legend with over 100 small parts in films and TV shows. Radioman gets his nickname from the boom box radio he wears around his neck. Viewers may recognise him from appearances in Spiderman 3, The Bourne Supremacy, or in episodes of 30 Rock. Interviews with Johnny Depp, George Clooney, Matt Damon, and Meryl Streep may leave cinemagoers a little bit star-struck, but Radioman counts such celebrities among his friends.

The film includes interviews filmed by the production team and Radioman over the course of four years on locations in New York and LA as well as movie excerpts, stock footage, family photographs, and even shots captured with an iPhone super8-style app.
You can follow news about Radioman on social media facebook, twitter and keep track of his recent cameos on IMDB.

To view the trailer, click here.

For more about our VFX services click here and for colour grading, click here.

Selected Credits:
Production Company: Ten Cent Adventures
Director: Mary Kerr
Producer: Paul Fischer
Editor: Gary Forrester
Colourist: Tom Balkwill
VFX Supervisor: Dan Coster
VFX Executive Producer: Jen Reznick
Online Editor: Miland Dave Suman
VFX: Lee Bamsey, Jonathan Davey, Edmund Stenson
Re-versioning: Aidan Taub, Liam Hawe

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